According to a recent survey by Blockchain Capital, one-fifth of all U.S. adults aged 18-34 now own Bitcoin.

Survey Reveals That Bitcoin Is a ‘Demographic Megatrend’

The survey conducted on 2,029 U.S. adults revealed an undeniable pattern:

Bitcoin is a demographic mega-trend led by younger age groups

It’s perhaps not really surprising that younger generations are leading the charge when it comes to BTC adoption. After all, young millennials and Gen-Z grew up around technology. Most of them can barely remember life before the internet and cell phones.

What is surprising, however, is that Blockchain Capital conducted the same survey in 2017 during the height of the Bitcoin bull market. BTC was up 800 percent, rather than struggling to break out again still some 75 percent from its ATH. This lead Blockchain’s Spencer Bogart to comment that:

Despite the bear market, the data shows that Bitcoin awareness, familiarity, perception, conviction, propensity to purchase and ownership all increased/improved…

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